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FREE Social Media Tools Your Brand Should Use Right Now!
One thing is sure; your brand must have a social media presence. If you're a small business, managing social media with a small team, you might find it challenging to find software and tools that are cost-effective. Here are several must-have tools that are entirely...
How to Tweak Your Social Media Messaging During A Crisis
Social Media can help expand the reach of your message. A social media strategist has experience piecing together content for each platform and knows how to map out your messages strategically. But what happens when your brand finds itself dealing with a crisis? Take...
Why Social Media is Important in Crisis Communication
In today's society, we can break any news about our brand right at our fingertips. Social Media has changed the way to receive real-time news and event updates. Consumers & attendees will more than likely flood your DMs and message inboxes first, asking questions...
Questions You Should Ask Your Team Before Working With Micro-Influencers
Influencer Marketing has now become widely popular among brands, more so micro-influencer marketing. But what is a micro-influencer? Hubspot defines a micro-influencer as individuals who have between 1,000 and 10,000 followers on social media. There is so much value...
Resources To Help You Stay In The Know With Social Media Trends
It's no secret that social media changes almost every day. Every marketer knows how important it is to adapt and do market research to make sure current strategies are effective. I've always been transparent with my audience about where I find all of the social media...
4 Social Media Trends You Shouldn’t Ignore in 2020- Entrepreneur
This post was originally posted on Entrepreneur.com It's 2020! There's no doubt that social media will play a growing role in our lives for the next decade. So, how should businesses, brands, and even the average user anticipate the future for social platforms? Here...
Reasons Why Your Brand Needs a Social Media Strategy
When thinking about your social media, does it give you a headache? You don’t have time for everything, but you know, without a doubt, there are many ways to improve your social media game. There’s been a whirlwind of changes in the social space this year. Facebook...
Five Instagram Schedulers You Should Try
Many marketers automate their brand's social media posts. Scheduling out social media postings, specifically Instagram posts, will not only save you time but will also help for maximum engagement. Others would possibly take to instagram stories for a more efficient...
Epic Ways to Incorporate Storytelling into Your Social Media Strategy
Storytelling has always played a part in successful marketing. Stories enable us to build personality and create a connection and invoke emotion with consumers. It turns out there are many ways to use social media for storytelling! Businesses looking to use media...
5 Creative Ways to Use Social Media to Promote Your Event
Social Media is a powerful tool to use to help your brand gain exposure, especially for an event. 89.3% of users use social media to engage with a brand before the event date. In this post, I'm sharing five creative ways to increase awareness, engagement,...