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Why Social Media is Important in Crisis Communication
In today's society, we can break any news about our brand right at our fingertips. Social Media has changed the way to receive real-time news and event updates. Consumers & attendees will more than likely flood your DMs and message inboxes first, asking questions...
Questions You Should Ask Your Team Before Working With Micro-Influencers
Influencer Marketing has now become widely popular among brands, more so micro-influencer marketing. But what is a micro-influencer? Hubspot defines a micro-influencer as individuals who have between 1,000 and 10,000 followers on social media. There is so much value...
Resources To Help You Stay In The Know With Social Media Trends
It's no secret that social media changes almost every day. Every marketer knows how important it is to adapt and do market research to make sure current strategies are effective. I've always been transparent with my audience about where I find all of the social media...
4 Social Media Trends You Shouldn’t Ignore in 2020- Entrepreneur
This post was originally posted on Entrepreneur.com It's 2020! There's no doubt that social media will play a growing role in our lives for the next decade. So, how should businesses, brands, and even the average user anticipate the future for social platforms? Here...
Reasons Why Your Brand Needs a Social Media Strategy
When thinking about your social media, does it give you a headache? You don’t have time for everything, but you know, without a doubt, there are many ways to improve your social media game. There’s been a whirlwind of changes in the social space this year. Facebook...
Five Instagram Schedulers You Should Try
Many marketers automate their brand's social media posts. Scheduling out social media postings, specifically Instagram posts, will not only save you time but will also help for maximum engagement. Others would possibly take to instagram stories for a more efficient...
Epic Ways to Incorporate Storytelling into Your Social Media Strategy
Storytelling has always played a part in successful marketing. Stories enable us to build personality and create a connection and invoke emotion with consumers. It turns out there are many ways to use social media for storytelling! Businesses looking to use media...
5 Creative Ways to Use Social Media to Promote Your Event
Social Media is a powerful tool to use to help your brand gain exposure, especially for an event. 89.3% of users use social media to engage with a brand before the event date. In this post, I'm sharing five creative ways to increase awareness, engagement,...
Four Social Media Trends You Shouldn’t Ignore in 2019
Digital marketing and various social media platforms have been adopted on a large enough scale, and now more and more companies are putting strategies into place. With the start of a new year, it's time to look into the emerging trends on social media.Here...
Eight Social Media Tactics To Implement In 2019
Brands use Social Media platforms to keep its users engaged and entertained. If you want to keep up with the latest social media trends, you?l have to reevaluate your strategy with an eye toward the future of this ever-evolving industry. Which is why it...