by Christina Jovanna Olivarez | May 6, 2020 | Instagram Marketing, Social Media Tips + Trends
User-Generated Content is one of the most popular forms of content on social media. What is User-Generated Content? User-Generated Content (UGC) is content such as photos, videos, testimonials, reviews, etc, produced by the brand’s audience rather than the brand...
by Christina Jovanna Olivarez | Apr 19, 2020 | Social Media Tips + Trends
One thing is sure; your brand must have a social media presence. If you’re a small business, managing social media with a small team, you might find it challenging to find software and tools that are cost-effective. Here are several must-have tools that are...
by Christina Jovanna Olivarez | Apr 1, 2020 | Instagram Marketing, Social Media Tips + Trends
Social Media can help expand the reach of your message. A social media strategist has experience piecing together content for each platform and knows how to map out your messages strategically. But what happens when your brand finds itself dealing with a crisis? Take...
by Christina Jovanna Olivarez | Mar 18, 2020 | Social Media Tips + Trends
In today’s society, we can break any news about our brand right at our fingertips. Social Media has changed the way to receive real-time news and event updates. Consumers & attendees will more than likely flood your DMs and message inboxes first, asking...
by Christina Jovanna Olivarez | Mar 4, 2020 | Social Media Tips + Trends
Influencer Marketing has now become widely popular among brands, more so micro-influencer marketing. But what is a micro-influencer? Hubspot defines a micro-influencer as individuals who have between 1,000 and 10,000 followers on social media. There is so much value...