One thing is sure; your brand must have a social media presence. If you’re a small business, managing social media with a small team, you might find it challenging to find software and tools that are cost-effective.
Here are several must-have tools that are entirely FREE!
TweetDeck
TweetDeck is great for anyone who manages multiple Twitter accounts. You can import feeds, notifications, mentions, and have everything in one place. Save time by replying and tweeting all in one area!
Most important, it’s free for all Twitter users.
Canva
Canva is a graphic design platform that allows users to create social media graphics, presentations, posters, and other visual content.
And if you’re a small startup or grassroots brand, the free plan comes with 8,000 templates and can be used on desktop or mobile.
PLANN
PLANN is a complete Instagram scheduling, analytics, and strategy suite that is visually focused, just like Instagram, to ensure your absolute success on social media. Teamed with a beautifully simple drag and drop workspace, you’ll be able to create your own uniquely branded Instagram feed too.
PLANN helps you measure the results of your posts, your stories, track your website click-throughs and even show you your best-performing color palettes to keep you focused on your growth.
INShot
Needing to create quick videos for your brand? Download the IOS App INSHOT.
InShot app is an all-in-one visual content editing app. It allows you to create videos, edit photos, and create image collages. The app has plenty of features too
Buffer
Buffer allows you to schedule social media using various platforms. Other features include analytics, reposting, and responding to comments and messages.
The individual plan is free.
About Christina: Christina Jovanna Olivarez is a social media strategist, Owner of The Social Butterfly Gal & Co-Owner of Hustle + Socialize. Christina works with your brand to provide the strategy, tactics, comprehensive framework, and solutions you need to attract high-performing engagement on social media platforms consistently. Follow Christina on Instagram @TheSocialButterflyGal.
