YOU’VE MASTERED THE HUSTLE. NOW IT’S TIME TO OWN THE SPOTLIGHT!
Helping you become the visible, sought-after leader you were born to be—through strategic brand positioning, executive presence, and bold business growth.
Christina’s guidance is what all women of color need in their lives. Christina is changing lives and is wonderful in everything she does, especially strategic coaching. Thank you for everything.
Hustle + Socialize is by far one of the best conferences I have ever attended. Everything was perfect- from feeling welcomed, to the breakout sessions to connecting with women who were sitting next to me. Thank you, Christina, for sharing your dream with us.
Christina brought so much value and knowledge to our community of business women! Her training was personal, in-depth, and insightful. I am eager to start leveling up my marketing and leadership game after this training. Thank you for being a Latina inspiration, because we all know how hard it can be.
Named A Top 5 Executive Coach & People on The Move By The San Antonio Business Journal
Named “Role Model” by the San Antonio Woman Magazine
AS SEEN IN
4x Time
Award-Winning Visibility & Business Coach + Strategist
55.5K+
followers across the SBG & H+S social media channels & community orbit
Over Millions
in economic impact of clients, executives, community leaders, and mentees impacted over the last decade
My Ecosystem Built for Impact-Driven Powerhouses
Here’s how we can work together:

Hustle + Socialize Conference
The premier leadership and business conference for Latinas & Women of Color Entrepreneurs, Executives, and Leaders who are ready to elevate their visibility, leadership authority, and network. H+S connects you to powerhouse industry experts, six-figure conversations, and transformative growth.

1:1 Executive Coaching
My private coaching container is designed for high-achieving women who are ready to align their brand with their brilliance, master their message, and confidently take up space—online and in every room they enter. We go deep into leadership presence, visibility strategy, and brand positioning that creates power moves.

Speaking & Training
Looking to bring bold, culturally relevant leadership development to your team or audience? I speak on topics such as, visibility, personal branding, community building, leadership development & equity for women of color in business. Available for hire for keynotes, panel conversations, fireside chats, brand workshops, and corporate training.
Christina’s coaching transformed my LinkedIn & brand visibility. I increased eyeballs on my personal brand and experienced a 150% increase in reach. I secured event partnerships with organizations to create high-profile visibility opportunities for my company. I’m grateful to Christina for her expertise, guidance and partnership.
I felt deeply connected and inspired by your personal branding training. I am in deep admiration for your Hustle + Socialize Conference, mission, and content. YOU have inspired me to do more for Latina-owned businesswomen.
Christina’s support and individualized coaching pushed me to achieve incredible visibility and speaking opportunities. She’s extremely knowledgeable in utilizing analytics to create data-driven decisions. She helped me to understand where I should focus to achieve the ultimate visibility. Since working with her, I have had the opportunity to speak on stages and podcasts I dreamed of!
Hi, I’m Christina Olivarez and for me, visibility was never just about being seen. It was about being heard. And never having to change who I was to fit someone else’s version of success.
I thought my career path would begin in broadcast television. I had the drive, the presence, the voice. But after rejection after rejection, I realized I didn’t need a seat at someone else’s table—I could build my own.
So I did.
I launched two companies from scratch: The Social Butterfly Gal and Hustle + Socialize. Over the last decade, I’ve coached thousands of powerful women, filled rooms with community, and helped Latinas & Women of Color take up space with strategy and an unaplogetic presence. I’ve stepped onto the TEDx stage, won multiple awards for digital strategy, and was named Woman Business Owner of the Year by NAWBO San Antonio in 2023. I’ve been featured in places like CNN and USA Today—but none of that compares to what lights me up most:
Helping you confidently claim your story, your voice, and your impact.
I know what it means to feel unseen in your own brilliance. I know what it takes to rise above the noise and lead boldly, with cultural pride and personal power. That’s why I’m committed to helping high-achieving Latinas and Women of Color like you stop playing small and start owning the room.
My mission is simple: To help you become the sought-after, strategic, visible leader you were born to be.
